Senior Analyst, Marketing Measurement
Saks Fifth Avenue (company site, opens in a new tab)3–5 yrsOn-siteDirect career pageEst. 10–18 LPA
Posted on 28 Sept
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Job description
Structured overview of role & requirements
About This Role
- Drive business results by developing and executing advanced marketing analytics focused on campaign management and cross-channel promotion measurement.
- Own marketing and merchandising performance reporting, including statistical analyses, dashboard development, and automation of reports to provide actionable insights.
- Manage Adobe Analytics operations, monitor user behavior to identify conversion issues, support A/B testing, and collaborate cross-functionally for tracking and analytics solutions.
Minimum Requirements
- Bachelor's degree in Business, Marketing, Economics, Mathematics, Statistics, or related quantitative field.
- 3 to 5 years experience with SQL, Python (command-line statistical analysis), Tableau, and Adobe Analytics.
- Strong Microsoft Excel skills; VBA macro coding is a plus.
- Work Experience Required: 3 to 5 years in marketing analytics or related domain.
Ideal Candidate Profile
- Experienced in transforming complex data into strategic, customer-centric marketing insights that enhance revenue and profitability.
- Skilled in operating autonomous analytics functions that bridge marketing, media, and technical teams for results-driven interventions.
- Comfortable handling end-to-end analytics ownership including reporting, tool management (Adobe Analytics), and direct influence on marketing strategies and testing methodologies.