Senior Marketing Executive
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Job Description
Structured overview of role & requirementsAbout This Role
Lead planning, execution, and optimization of digital marketing strategies to boost brand awareness and lead generation.
Manage day-to-day marketing activities including SEO, SEM, email, social media, content marketing, and display advertising campaigns.
Mentor junior marketing team members and collaborate with senior leadership to meet department goals within budget and timelines.
Minimum Requirements
Bachelor's or Master's degree in Marketing, Communications, Business Administration, or related field.
5–6 years of marketing experience with prior leadership or mentoring of a marketing team.
Strong hands-on knowledge of digital marketing channels including SEO, SEM, email, social media, content marketing, and display advertising.
Experience with Google Analytics, Google Ads, Meta Ads Manager; marketing certifications preferred but not mandatory.
Ideal Candidate Profile
Experienced in managing and optimizing international or global marketing campaigns and digital channels.
Capable of handling cross-functional coordination with internal stakeholders and external vendors for campaign execution.
Strong project management and analytical skills to monitor campaign performance and improve ROI.
