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Job Description
Structured overview of role & requirementsAbout This Role
Own development and maintenance of Power BI dashboards and marketing performance reports.
Generate and analyze regular and ad-hoc reports using data and AI-driven analytics tools for B2C marketing campaigns.
Support marketing teams by defining KPIs, ensuring data accuracy, identifying performance gaps, and presenting insights to stakeholders and leadership.
Minimum Requirements
2–5 years of experience as a Data Analyst, preferably in B2C Marketing.
Proficiency in Advanced Excel and Power BI.
Working knowledge of SQL and marketing data analysis.
Any Graduate degree.
Ideal Candidate Profile
Experience working with B2C marketing data and campaign ROI analysis.
Skilled in data visualization techniques and dashboard development for reporting.
Ability to partner closely with marketing teams to define KPIs and drive data-informed decision-making.