Manager, Campaign Operations & Email Marketing

Lead end-to-end planning, execution, and optimization of integrated marketing campaigns using Marketo, ensuring accuracy, timeliness, and scalability.

Establish and manage repeatable processes, governance, automation, and AI-driven improvements to enhance marketing campaign productivity and effectiveness.

Act as Team Lead coordinating cross-functional marketing technology and operations teams to resolve dependencies and standardize operating procedures.

8+ years of experience in Campaign Operations, Marketing Operations, Marketing Automation, Demand Generation, or related field.

Strong hands-on expertise in Marketo including programs, smart campaigns, forms, landing pages, segmentation, and nurture.

Proven experience managing complex B2B marketing campaigns across multiple stakeholders and geographies.

Experience with CRM/MarTech integrations, preferably Salesforce.

Experienced in managing detailed campaign operations with strong project management and stakeholder coordination skills.

Technically adept with marketing automation tools, particularly Marketo, and knowledge of email deliverability and segmentation best practices.

Strategic mindset for continuous process improvement, leveraging automation and AI to scale marketing operations effectively.