Director of Marketing and Communications - Fairmont Agra
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Job Description
Structured overview of role & requirementsAbout This Role
Develop and execute comprehensive marketing and communications strategies to enhance brand visibility and drive revenue growth for the property.
Lead the marketing team and manage all aspects of digital marketing including website optimization, social media, email campaigns, and online advertising.
Manage budgets, measure ROI, oversee public relations, strategic partnerships, and coordinate event marketing to maximize occupancy and revenue.
Minimum Requirements
Bachelor's degree in Marketing, Communications, Business Administration, or related field.
Minimum 8 years of progressive marketing and communications experience in the hospitality industry, preferably luxury hotels.
Proven experience managing marketing teams of 5+ and budgets of $500,000+ with demonstrable ROI.
Strong expertise in digital marketing, marketing analytics, and public relations including crisis communication.
Ideal Candidate Profile
Experienced with luxury hospitality brands or high-end resorts and knowledgeable of luxury market positioning and hospitality trends.
Skilled in strategic use of marketing analytics and customer relationship management (CRM) systems.
Able to lead multi-channel marketing campaigns including event marketing, content creation, and partnerships with travel agencies and tourism boards.
