Content Strategist

Develop and execute a long-term content strategy aligned with business objectives and brand goals, ensuring differentiated and customer-centric content across all touchpoints.

Create, manage, and optimize diverse content formats including blog posts, videos, sales decks, and social media to drive measurable business metrics such as traffic, engagement, acquisition, retention, and conversion.

Collaborate with cross-functional teams and external agencies to maintain a content calendar, distribute content effectively across multiple channels, and fill content gaps in the sales arsenal for key products and segments.

1-2 years of experience in storytelling and content marketing; experience with brand-building from zero to one preferred.

Graduation in any discipline; bachelor's degree in English, journalism, communications, marketing, or related field considered a bonus.

Exceptional writing, editing, and communication skills; proficiency in analytics tools and content management systems.

Work Experience Required: 1-2 years in relevant content marketing and storytelling roles.

Strategic thinker with demonstrated ability to create impactful, results-driven content aligned with brand and business goals in a startup environment.

Ability to adapt quickly and prioritize content deliverables amid last-minute changes and evolving brand needs, acting as an orchestrator balancing multiple content aspects.

Familiarity or interest in the engineering and energy efficiency industry is a plus, supporting better alignment with Smart Joules’ domain and vision.