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Protocol Intelligence
Data-driven signals on your job's competitivenessTier-1 brand, mid-level generalist marketing title, metro location, and broad requirements increase applicant competition.
Preference for medical-device and cardiac rhythm experience limits cross-industry transferability, making background fit sensitive.
Explicit 4-year minimum plus preferred medical-device experience, MBA, and cross-functional requirements raise shortlisting strictness.
Job Description
Structured overview of role & requirementsAbout This Role
Lead downstream marketing for Cardiac Rhythm Management portfolio across India, managing portfolio strategy, product launches, and therapy adoption.
Collaborate closely with regional sales teams and cross-functional partners to execute market development initiatives and strengthen customer engagement.
Drive business growth by managing marketing plans including competitive positioning, pricing strategy, revenue forecasting, and brand initiatives.
Minimum Requirements
Baccalaureate degree with minimum 4 years relevant experience OR advanced degree with minimum 3 years relevant experience.
Experience in developing and executing marketing strategies, product launches, and commercial growth initiatives.
Experience in market analysis, forecasting, pricing strategy, and business planning.
Location: Based in Gurgaon or Mumbai with up to 10% travel within India.
Ideal Candidate Profile
Experience in medical devices, cardiovascular therapies, cardiac rhythm management, or related healthcare markets.
Proven ability to collaborate with global and regional teams and manage multiple stakeholders effectively.
Skilled in physician engagement, therapy awareness, and market development initiatives with strong commercial execution experience.