Category Manager – Brand & Distribution
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Protocol Intelligence
Data-driven signals on your job's competitivenessMid-level generalist marketing role in metro location with common 3–5 year band, increasing competition.
Prefers FMCG or high-growth startup channel experience, but skills are transferable across consumer industries.
Explicit 3–5 years requirement plus mandatory channel ownership and negotiation skills create moderate shortlisting filters.
Job Description
Structured overview of role & requirementsAbout This Role
Own and grow Flix's brand partnerships, offline distribution, and OTA channel strategy in India with full accountability for execution and outcomes.
Manage end-to-end offline sales network including acquisition, enablement, training, and performance management of travel agencies and ticket shops.
Act as primary external contact for partners, align local channel strategies with global teams, and identify new distribution opportunities while driving commercial impact.
Minimum Requirements
3 to 5 years experience in brand management, category management, or channel marketing, ideally in D2C or high-growth startup environments.
Proven ownership of marketing spends or channel targets, not just supporting roles.
Strong negotiation and relationship management skills with multiple stakeholders including internal teams and external partners.
Work Experience Required: 3 to 5 years; Notice Period: Not explicitly mentioned in the JD.
Ideal Candidate Profile
Experienced in managing diverse channel portfolios with depth on key priorities and commercial rigor.
Comfortable interfacing with senior leadership and external partners, acting as authoritative brand representative.
Able to bridge cross-functional teams (marketing, CRM, product) to prevent siloed strategies and drive shared growth levers.