Social Media Marketing Executive
Exito Media Concepts Pvt LtdMatch Score
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Protocol Intelligence
Data-driven signals on your job's competitivenessEntry-level generalist social media role attracts many applicants despite smaller employer, yielding medium competition.
B2B-events focus and LinkedIn-heavy requirements limit transferability, making background fit moderately sensitive.
Explicit 0–2 years and LinkedIn plus analytics requirements create moderate shortlisting filters.
Job Description
Structured overview of role & requirementsAbout This Role
Develop, implement, and optimize social media campaigns across LinkedIn, Instagram, X, and YouTube targeting C-suite B2B audiences.
Plan and execute content strategies including launch-week, live-event, and post-event promotions for conferences; manage real-time event coverage and repurpose speaker content.
Track and report social media performance metrics with actionable insights; manage community engagement and coordinate with speakers, sponsors, and production teams.
Minimum Requirements
0–2 years of social media experience, preferably in B2B, events, media, or tech sectors.
Strong written English communication skills tailored to senior professional audiences.
Hands-on experience managing LinkedIn company pages and familiarity with native analytics tools (LinkedIn, Meta Business Suite) and Google Analytics.
Work Experience Required: 0–2 years in relevant social media roles.
Ideal Candidate Profile
Experience or interest in promoting conferences, webinars, or B2B events, especially in enterprise tech, BFSI, cybersecurity, or digital transformation.
Comfortable with content creation for senior executives and adept at using analytics to drive campaign optimizations.
Capable of coordinating cross-functionally with design, production, and paid advertising teams to deliver cohesive social media marketing.