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Protocol Intelligence
Data-driven signals on your job's competitivenessTier-1 pharma brand, metro location, mid-level generalist Brand Manager role increases competition.
Vaccine and therapeutic expertise plus scientific literacy make the role less transferable across industries.
Explicit 3+ years plus therapeutic portfolio experience and scientific literacy enforce strict shortlisting filters.
Job Description
Structured overview of role & requirementsAbout This Role
Own and manage the adult vaccines brand strategy and its alignment with business and regional market goals to drive profitability and market share.
Develop and execute differentiated marketing strategies and campaigns across channels tailored to healthcare professionals and patients.
Conduct market intelligence and competitive analysis to inform actionable brand strategies and support cross-functional teams for brand performance and sales execution.
Minimum Requirements
Minimum 3+ years of relevant Brand Management experience.
MBA qualification mandatory.
Prior portfolio experience in Cardiovascular, Renal, or Metabolic areas relevant to Brand Management.
Location requirement: Worli, Mumbai.
Ideal Candidate Profile
Experienced in managing healthcare brands with strong emphasis on strategy development and execution in competitive markets.
Comfortable working cross-functionally with Sales, Medical, Regulatory, and Market Access teams to drive marketing and sales objectives.
Data-driven, with capability to translate market and competitive intelligence into marketing actions and measurable business outcomes.