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Protocol Intelligence
Data-driven signals on your job's competitivenessGeneralist Brand Manager title and mid-level profile increase competition despite a local lesser-known employer.
Marketing and brand skills are transferable, though solar industry experience is preferred.
Moderate filters: no explicit years but requires proven brand experience and solar industry advantage.
Job Description
Structured overview of role & requirementsAbout This Role
Develop and execute brand strategies specifically for the Solar Sales Department to increase market presence and customer acquisition.
Manage brand consistency and communications across marketing campaigns, digital channels, and external partners.
Oversee budget management, campaign performance analysis, and support sales-driven marketing initiatives including product launches and events.
Minimum Requirements
Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
Proven experience in Brand Management, Marketing, or a similar role.
Experience or familiarity with solar, renewable energy, manufacturing, or related industries preferred but not mandatory.
Location requirement: Bhubaneswar, Odisha (Pokhariput area).
Ideal Candidate Profile
Experienced in coordinating cross-functional teams including digital marketing, sales, design, and product to maintain brand consistency and drive growth.
Skilled in market research, competitor analysis, and leveraging customer insights for strategic brand positioning.
Capable of managing integrated marketing campaigns with measurable outcomes in the renewable energy sector.