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Protocol Intelligence
Data-driven signals on your job's competitivenessStrong startup brand plus Bangalore metro draw many qualified senior marketing candidates despite niche influencer focus.
Role requires deep influencer, creator-channel experience and consumer-tech context, making cross-industry transfers harder.
Mandatory 10+ years, proven budget ownership, team leadership, and measurable creator-program results make filters strict.
Job Description
Structured overview of role & requirementsAbout This Role
Own end-to-end management of the creator channel including planning, budgeting, creator selection, agency management, and performance results.
Drive cost efficiency by reducing cost per thousand impressions while maintaining quality and relevance across global influencer marketing campaigns.
Lead and grow an established influencer marketing team, maintain daily performance tracking, attribution, and operational discipline for high-volume campaigns.
Minimum Requirements
Minimum 10 years of experience in marketing, growth, or creator/influencer roles with leadership experience.
Proven track record managing creator or influencer programs at scale with budget ownership and measurable outcomes.
Strong commercial and analytical skills including fluency with CPM, funnel metrics, and performance tracking.
Experience managing agency partners and negotiating with creators or representatives.
Ideal Candidate Profile
Experience running global influencer campaigns, especially in the US and Europe markets.
Background in consumer tech, app, or AI product growth with close measurement of key metrics.
Demonstrated ability to build content-driven, data-informed marketing channels including setting up measurement and reporting frameworks.