Lead Account Strategist - Paid Search
InMobi (company site, opens in a new tab)10+ yrsLucknowOn-siteDirect career pageEst. 20–35 LPA
Posted on 23 Sept
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Job description
Structured overview of role & requirements
About This Role
- Manage and optimize Microsoft Bing Ads search advertising accounts ensuring revenue targets and feature adoption.
- Build trusted-advisor relationships with clients through data-driven solutions, reporting, and search optimization execution.
- Lead mentoring of a team of account strategists while managing key/strategic client accounts.
Minimum Requirements
- 10+ years working in search engine marketing; overall 6-8 years advertising experience.
- Strong knowledge of Internet advertising models: CPA, CPM, CPC, search marketing, lead generation, direct response.
- Advanced Excel and SQL skills for data manipulation and analysis.
- Location requirement: Lucknow, India.
Ideal Candidate Profile
- Experienced in managing search advertising accounts with a track record of meeting revenue and adoption goals.
- Capable of multitasking and decision-making based on data and priorities in a fast-changing environment.
- Demonstrated leadership ability to mentor and collaborate within teams and with clients.