Marketing Manager - Digital and Social
Optum (company site, opens in a new tab)8+ yrsGurugramOn-siteDirect career pageEst. 18–30 LPA
Posted on 22 Sept
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Job description
Structured overview of role & requirements
About This Role
- Manage execution and publishing of digital and social content across platforms including LinkedIn, Meta, X, and YouTube.
- Collaborate with creative teams to optimize campaign assets for digital and social delivery, ensuring compliance and production readiness.
- Support platform optimization, performance tracking, AI tool adoption, and maintain governance and compliance of all digital content.
Minimum Requirements
- Bachelor's degree in marketing, communications, or related field required.
- 8+ years experience in digital marketing, social media management, or content operations roles required.
- Hands-on experience with major social platforms and content management systems; familiarity with AI tools preferred.
- Work Experience Required: 8+ years in relevant digital marketing or social media roles.
Ideal Candidate Profile
- Experienced in managing multi-channel digital and social content campaigns with attention to detail and organizational skills.
- Skilled in platform-specific content adaptation, publishing schedules, and in-flight optimizations.
- Comfortable implementing AI and automation tools to drive efficient content operations in a regulated environment.