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Protocol Intelligence
Data-driven signals on your job's competitivenessGeneralist content role at a known agency with mid-level (3+ years) experience increases applicant competition.
Content writing and basic SEO skills are highly transferable across industries.
Explicit 3+ years requirement plus SEO and writing skills implies moderate shortlisting filters.
Job Description
Structured overview of role & requirementsAbout This Role
Create high-quality, SEO-friendly content including blogs, articles, and website copy aligned with brand tone and business goals.
Conduct research on topics, trends, competitors to generate content ideas and ensure content accuracy and readability.
Coordinate with SEO, design, and account teams to manage content calendars, track projects, and ensure timely delivery of multiple content assignments.
Minimum Requirements
Minimum 3 years of experience in content writing, digital marketing, journalism, communications, or related field.
Strong skills in written communication, grammar, proofreading, and research.
Basic understanding of SEO and digital marketing principles.
Familiarity with content management and SEO tools like Google Docs, WordPress, SEMrush/Ahrefs is advantageous but not explicitly mandatory.
Ideal Candidate Profile
Experienced in creating diverse, engaging content suited for various audiences and brand voices with attention to detail.
Able to manage multiple content projects simultaneously with strong organisational and coordination skills.
Curious about digital content trends, open to feedback, and collaborative in working with internal teams to enhance content quality and SEO impact.