Senior Analyst - Digital Marketing
METRO Global Solution Center India (company site, opens in a new tab)4–7 yrsPuneHybridDirect career pageEst. 7–12 LPA
Posted on 22 Sept
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Job description
Structured overview of role & requirements
About This Role
- Manage end-to-end execution of digital marketing campaigns across multiple digital channels including web, app, email, and digital catalogs.
- Handle content and asset management by uploading, configuring, and maintaining digital content aligned with campaign briefs.
- Collaborate with local marketing teams, category management, CRM, and external agencies to ensure timely delivery and performance monitoring of digital marketing activities.
Minimum Requirements
- Bachelor’s degree in Marketing, Business Administration, Communication, or related field preferred.
- 4-7 years of experience in digital marketing, marketing operations, or related support function.
- Proficient in digital marketing processes including content management, email marketing (Adobe Marketing Automation knowledge a plus), and campaign performance analysis using tools like Google Analytics.
- Work Experience Required: 4-7 years
Ideal Candidate Profile
- Experienced in integrating cross-functional inputs from marketing, category management, sales, and external agencies for campaign execution.
- Comfortable working in a remote, collaborative team environment with strong stakeholder coordination skills.
- Demonstrated capability in continuous improvement and standardization of digital marketing processes and content management.