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Protocol Intelligence
Data-driven signals on your job's competitivenessTier-1 brand and metro location increase competition, while niche senior creative+AI skillset reduces applicant pool.
Creative leadership skills transfer across industries but fintech and deep Indian consumer insight preference raise sensitivity.
Explicit 8+ years, portfolio, leadership experience, and fintech preference create strict shortlisting filters.
Job Description
Structured overview of role & requirementsAbout This Role
Define and maintain visual and narrative standards for brand campaigns, ensuring technology enhances creative craft.
Lead and mentor a team of designers, writers, and strategists while building creative asset systems and quality controls for a large marketing team.
Oversee brand launches and campaign performance by integrating human review with AI-assisted tools under tight deadlines.
Minimum Requirements
8 to 12+ years of experience in creative leadership, brand strategy, or advertising in consumer tech or fintech domains.
Proven team leadership with management experience of at least 5 creatives and mentorship skills.
Hands-on experience with modern creative software and AI generative tools (e.g., Photoshop AI, Midjourney, Figma).
Work Experience Required: 8 to 12+ years in relevant roles.
Ideal Candidate Profile
Experienced creative leader with 8-12+ years and demonstrated ability to direct teams of 5+ in high-growth consumer technology or fintech environments.
Strong portfolio showing visual and copy excellence combined with effective tool-assisted creative workflows.
Skilled in establishing brand guardrails, review systems, and scalable creative frameworks for large teams (50+ marketers).