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Mid-level generalist designer in Mumbai with broad skills and packaging expertise increases candidate competition.
Core design and illustration skills transfer across industries, though packaging and retail experience moderately bias fit.
Mandatory portfolio, expert Illustrator proficiency, packaging experience, and AI-tool usage make shortlisting highly strict.
Take full responsibility for conceptualizing, illustrating, and delivering high-quality visual communication across print, digital, retail, and online platforms.
Design and produce brand identities, packaging, retail merchandising, marketing collateral, websites, social media creatives, and digital campaigns with consistent brand alignment.
Leverage AI-powered creative tools to enhance creativity, productivity, and innovation while ensuring originality and premium design standards.
Minimum 3+ years of professional experience in branding, illustration, graphic design, visual communication, or digital design.
Bachelor's Degree or Diploma in Graphic Design, Visual Communication, Fine Arts, Illustration, Multimedia, or related field; exceptional portfolios from self-taught professionals considered.
Mandatory advanced proficiency in Adobe Illustrator, Photoshop, and InDesign.
Mandatory hands-on experience in AI-powered creative tools (e.g., ChatGPT, Adobe Firefly, Midjourney, Canva AI).
Demonstrates independent ownership of complete creative projects from brief to production-ready delivery with minimal revisions.
Experienced in consumer brands, retail, packaging, or advertising agency environments with a strong portfolio in original illustrations and diverse brand communication.
Strong operating style focused on using AI tools to optimize design workflow and creativity while maintaining high visual standards and meeting strict turnaround times.