Sr. Software Engineer - Marketing Cloud - Journey Builder- Configurations & Customizations
YASH Technologies (company site, opens in a new tab)4–6 yrsPuneOn-siteDirect career pageEst. 9–16 LPA
Posted on 18 Sept
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Job description
Structured overview of role & requirements
About This Role
- Own end-to-end configuration and customization of Salesforce Marketing Cloud (SFMC) Journey Builder and related capabilities.
- Integrate SFMC with Adobe Experience Manager (AEM) and Adobe DAM platforms to enable seamless content and asset management.
- Design and develop dynamic, personalized marketing campaigns using AMPscript, SQL segmentation, and advanced HTML/CSS email templates.
Minimum Requirements
- 4-6 years of professional experience in Salesforce Marketing Cloud with strong hands-on expertise.
- Proficiency across SFMC modules: Email Studio, Journey Builder, Automation Studio, Content Builder, Mobile Studio, and Contact Builder.
- Skills in AMPscript, Dynamic Content Rules, SQL for segmentation, and responsive HTML/CSS for email development.
- Experience integrating SFMC with Adobe AEM and Adobe Digital Asset Management platforms.
Ideal Candidate Profile
- Experienced in designing scalable, secure SFMC architectures and solution integration strategies including API-based integrations.
- Skilled at collaborating with cross-functional teams (business, marketing, technical) to deliver end-to-end customer engagement solutions.
- Strong operational focus on optimizing performance, security, maintainability of marketing technology implementations.