Senior Associate -Content Marketing
InMobi (company site, opens in a new tab)2–4 yrsBengaluruOn-siteDirect career pageEst. 6–12 LPA
Posted on 17 Sept
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Job description
Structured overview of role & requirements
About This Role
- Own APAC region content marketing strategy, including social media presence, content creation and execution.
- Create, manage, and repurpose B2B2C marketing content optimized for SEO/SEM and PPC to promote company offerings.
- Collaborate with sales, client services, design, digital, and product marketing teams to deliver integrated marketing campaigns and reports.
Minimum Requirements
- Bachelor’s degree in Business, Journalism, English, Communications, or related field.
- 2-4 years experience writing B2B2C marketing content with knowledge of advertising, branding, and ad tech.
- Proficiency in long-form and short-form content creation with SEO/SEM and PPC strategies.
- Work Experience Required: 2-4 years
Ideal Candidate Profile
- Experienced in managing social media presence and employee advocacy programs for business brands in APAC region.
- Able to integrate multiple inputs including AI tools into content creation and iteration.
- Strong storytelling skills tailored for fast-moving tech brands with ability to prioritize and own complex tasks.