Area Sales Manager - Lucknow
Bacardi Limited (company site, opens in a new tab)LucknowOn-siteDirect career pageEst. 8–14 LPA
Posted on 17 Sept
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Job description
Structured overview of role & requirements
About This Role
- Own sales execution and deliver on key financial targets including NSV, gross margin, profitability, and ROI for the Lucknow region.
- Manage territory and channel performance by working closely with customers and distributors to achieve volume and value budgets, marketing activations, and brand availability.
- Build and maintain long-term relationships with customers, analyze market and competitor trends, and communicate customer feedback for continuous improvement.
Minimum Requirements
- Experience Required: Not explicitly mentioned in the JD, but field sales experience is required.
- Strong commercial acumen with knowledge of the Lucknow region.
- Skilled communication and negotiation skills; proficiency in English and local language.
- Preferred experience in Spirits and/or Beverage Industry.
Ideal Candidate Profile
- Someone with field sales experience demonstrating strong execution capabilities and commercial negotiation skills.
- Candidate with understanding of regional market dynamics and competitor activity in the beverages/spirit industry.
- Individual who can operate strategically to deliver sales growth through effective relationship management and marketing implementation.