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Generalist mid-level marketing role, metro location, and broad skillset increase candidate competition.
B2B event and CRM experience increases industry specificity, but marketing skills remain transferable.
Explicit 3–4 year requirement plus CRM and event experience creates moderate selection filters.
Coordinate and execute marketing campaigns, trade shows, exhibitions, and business events including logistics and vendor management.
Maintain and update CRM systems to track customer interactions and marketing activities, and assist with basic business analytics and reporting.
Support business and sales teams by preparing data for Quarterly Business Reviews and assisting in business reporting and ad-hoc marketing initiatives.
Bachelor's Degree in Marketing or related field.
3-4 years of experience in marketing coordination, event management, or CRM administration.
Experience with B2B marketing activities preferred but not mandatory.
Proficiency in CRM systems and Microsoft Office, especially Excel and PowerPoint.
Experienced in coordinating complex marketing campaigns and managing multiple events concurrently in a B2B environment.
Operates effectively in cross-regional or global teams supporting diverse industrial sectors.
Skilled in CRM data management and able to prepare actionable marketing insights and reports for business review.