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Generalist mid-level marketing role with broad digital requirements attracts many qualified applicants.
Digital marketing skills are highly transferable across industries.
Explicit 3+ years and hands-on digital skills required, but no strict certifications or niche specialization.
Plan, execute, and monitor digital and offline marketing campaigns focused on brand awareness and lead generation.
Coordinate content creation and manage social media channels to ensure consistent brand messaging and audience engagement.
Track and report campaign performance using analytics tools, providing actionable insights to support business growth.
Bachelor's degree in Marketing, Business Administration, Communications, or related field.
3+ years of hands-on marketing experience, preferably digital marketing.
Proficiency with digital marketing channels including social media, email marketing, SEO, SEM, and paid campaigns.
Experience with marketing analytics tools such as Google Analytics; proficiency in Microsoft Office.
Experienced in managing integrated marketing campaigns with measurable outcomes in brand visibility and lead generation.
Skilled in cross-functional collaboration with Sales, Product, Design, and Business Development teams to align marketing with business objectives.
Comfortable working in a fast-paced, deadline-driven environment while coordinating multiple marketing activities and channels.