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Strong brand, generic mid-level operations title, metro location and broad skills increase applicant competition.
Marketing and communications operations skills transfer easily across industries, lowering background sensitivity.
Explicit 2-4 years requirement and marketing operations skills create moderate shortlist filtering.
Create and draft a variety of marketing materials including direct mail, brochures, newsletters, and email projects.
Lead update and maintenance of a customer reference database and execute strategic communication plans targeting multiple audience levels.
Track, measure, and report key performance metrics and manage project budgets including coordination with cross-functional teams and external agencies.
Bachelor's or Graduate Degree in Marketing, Communications, Business Administration, or related discipline or equivalent experience.
2-4 years of work experience preferred in direct marketing, communications, or a related field; advanced degree with less experience also considered.
Experience in creating marketing communications and managing customer reference databases.
Knowledge in tracking KPIs and managing budgets for communication projects.
Operates independently on moderate scope problems using professional judgment within company guidelines.
Experienced in cross-functional collaboration to execute marketing and communication programs effectively.
Demonstrates expertise in content creation, communication strategies, and data analysis to support marketing decisions and knowledge sharing.