Marketing Executive
Jobin & Jismi0–4 yrsThrissurOn-siteDirect career pageEst. 2.5–5 LPA
Posted on 15 Sept
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Job description
Structured overview of role & requirements
About This Role
- Conduct comprehensive market research including industry study, competitor analysis, and customer segmentation to identify market opportunities and trends.
- Analyze sales, marketing, and customer data to generate actionable insights supporting business strategy, campaign effectiveness, and growth.
- Build and maintain lead databases and deliver clear, data-driven business insights to inform decision-making beyond standard report preparation.
Minimum Requirements
- Experience: 0 to 2 years in market research, data analytics, marketing analytics, or related roles.
- Education: MBA in Marketing, Business Analytics, Strategy, or related fields preferred; candidates with BBA, B.Com, Economics, Statistics, Data Analytics, Engineering, or Computer Applications considered with strong analytical skills.
- Location: Kottat (onsite requirement).
- Proficiency with data and analytics tools such as Microsoft Excel, Google Sheets, Power BI, Tableau, and marketing analytics platforms like Google Analytics and social media analytics.
Ideal Candidate Profile
- Demonstrates strong analytical and research skills applied to market and marketing data to generate business insights.
- Comfortable working with diverse data sources including sales, marketing, and customer information to support strategic marketing decisions.
- Has experience or aptitude for using a wide range of market intelligence and digital analytics tools to analyze trends and support campaign and business growth.