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Strong employer brand and common Marketing Manager title, but vaccines specialization reduces applicant density.
Role requires pharma/vaccine brand management experience, limiting transferability across industries.
Explicit 6–8 years requirement plus pharma/vaccine brand experience and top-company preference increases filtering.
Accountable for achieving brand market share, sales, and division margins to build profitable vaccine-related brands.
Own brand lifecycle management, including identifying, launching, and managing brands within therapeutic segments like vaccines.
Lead marketing strategy formulation and execution, including promotional mix innovation, digital initiatives, and cross-functional coordination with Sales, Medical, and other departments.
6-8 years of brand management experience, preferably in Vaccine, Gynae, Pulmo, or Cardio-Metabolic segments.
Science graduate with MBA in Marketing or General Management from a reputed institute.
Experience with successful product launches and activation through differentiated promotional channels.
Experience preferably from Top 20 Indian Pharmaceutical Market companies or MNCs.
Demonstrated ability to manage multiple brands through lifecycle and deliver measurable business outcomes such as market share and margins.
Proficient in integrating marketing strategies with medical, sales, and digital initiatives to enhance customer engagement.
Experienced in operating within large pharmaceutical or healthcare companies with cross-functional stakeholder management.