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Tier-1 brand, remote role, mid-level (3-5 yrs), metro locations, and common marketing-ops title increase competition.
Requires marketing automation (Marketo) expertise so moderately transferable across industries despite general campaign skills.
Explicit 3-5 years requirement plus mandatory Marketo experience and campaign automation skills raise shortlisting strictness.
Manage the planning, execution, and optimization of marketing campaign operational requests.
Collaborate with stakeholders to develop campaign strategies, timelines, and objectives.
Build, test, and execute complex automated marketing campaigns using Marketo and track progress via project management tools like Jira.
Bachelor's degree in Marketing, Business, Communications, or related field.
3-5 years of experience in campaign operations, marketing operations, or project management.
At least 2 years of experience using Marketo platform for campaign management.
Role is remote based in India (Karnataka, Tamil Nadu, Telangana, Maharashtra, Delhi); occasional travel may be required.
Experienced in designing and managing automated, complex marketing campaigns (e.g., lead nurtures, lifecycle nurtures) end to end.
Skilled in multi-project management in fast-paced environments using project management software (e.g., Jira).
Demonstrates strong operational focus and ability to resolve campaign roadblocks to meet objectives.