Senior Marketing Operations Specialist
JoVE (company site, opens in a new tab)3+ yrsRemoteDirect career pageEst. 8–16 LPA
Posted on 15 Sept
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Job description
Structured overview of role & requirements
About This Role
- Execute and optimize global email marketing campaigns and automated nurture workflows using HubSpot.
- Manage CRM/database segmentation, quality assurance, performance monitoring and A/B testing to improve campaign engagement and lead conversion.
- Analyze marketing performance metrics to provide actionable insights and partner with Sales, Product, and RevOps for lead management improvements.
Minimum Requirements
- Bachelor's degree required.
- Minimum 3 years of experience in Marketing Operations, Email Marketing, or Marketing Analytics.
- Proven expertise with HubSpot campaign automation, segmentation, and performance reporting.
- Experience with marketing database management and strong analytical skills.
Ideal Candidate Profile
- Experienced working with HubSpot, Salesforce, and Google Analytics in a fast-paced, data-driven marketing environment.
- Demonstrates ability to improve marketing efficiency and campaign ROI through automation and data insights.
- Collaborates cross-functionally with Sales, Product, and Revenue Operations for lead management and strategic marketing decisions.