Influencer Marketing Manager
Team Pumpkin4+ yrsGurugramOn-siteDirect career pageEst. 8–14 LPA
Posted on 14 Sept
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Job description
Structured overview of role & requirements
About This Role
- Lead the development and execution of influencer marketing strategies driving brand visibility, engagement, and ROI across platforms.
- Manage and mentor the influencer marketing team ensuring timely and high-quality campaign delivery.
- Oversee end-to-end influencer campaigns including planning, negotiation, execution, analytics, budget, and stakeholder management.
Minimum Requirements
- Bachelor's degree in Marketing, Communications, Advertising, Public Relations, or related field.
- 4+ years of experience in influencer marketing, social media marketing, digital marketing, or related field with prior team management experience.
- Experience managing end-to-end influencer campaigns with strong understanding of influencer metrics and ROI measurement.
- Work Experience Required: 4+ years in relevant marketing domains with team management responsibility.
Ideal Candidate Profile
- Experienced leader comfortable managing multi-platform influencer marketing campaigns with cross-functional coordination.
- Analytical and data-driven with strong skills in campaign analytics, budget management, and strategic optimizations.
- Background in digital marketing agencies or fast-paced environments, skilled in negotiation and vendor/influencer relationship management.