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Mid-level, metro, popular performance-marketing role with common skillset increases applicant competition.
Performance marketing skills are broadly transferable, though SaaS/AI preference moderately narrows industry fit.
Explicit 3–5 years plus mandatory Meta/Google Ads and measurement skills create moderate shortlisting strictness.
Own and execute paid acquisition campaigns across Meta Ads and Google Ads to drive qualified leads, sign-ups, and customer acquisition.
Manage and optimize campaign budgets, focusing on key performance metrics such as CAC, CPL, CTR, conversion rate, and ROAS.
Use attribution and analytics tools to improve media efficiency, run A/B tests, and provide performance insights and forecasts to leadership.
3–5 years of experience in performance marketing or paid digital acquisition.
Strong hands-on experience managing Meta Ads and Google Ads campaigns.
Experience managing campaign budgets and delivering measurable acquisition outcomes.
Work Experience Required: 3–5 years in performance marketing or paid digital acquisition.
Experienced in SaaS, technology, consumer technology, startup, or digital agency environments, preferably marketing technology, AI or B2B SaaS products.
Data-driven with strong analytical skills capable of interpreting campaign data for commercially focused decision-making.
Comfortable working in a fast-moving, hands-on role with direct ownership and a focus on performance, experimentation, and measurable impact.