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Metro location and mid-level marketing title increase competition but the niche AI-social analytics focus reduces density.
Requires social platform and AI analytics expertise, making background moderately transferable but domain-biased.
Requires specific social analytics tools, AI-first workflows, and platform expertise, so moderate shortlisting strictness.
Lead measurement frameworks and deliver actionable insights from complex social data for Google India’s products including Search, Pixel, and Gemini.
Develop and manage AI-powered social listening workflows to monitor brand sentiment, competitive landscape, and cultural trends in real time.
Drive cross-functional collaboration by translating data into strategic narratives and managing agency relationships and playbooks for measurement and insights.
Experience Required: Not explicitly mentioned in the JD.
Proficiency in social listening and analytics tools such as Brandwatch, Sprinklr, Google Analytics, Rival IQ, Facebook Insights, and Google Ads.
Deep knowledge of social media platforms including YouTube, Instagram, X (Twitter), Facebook, and LinkedIn, with expertise in their metrics and measurement nuances.
Ability to build AI-first workflows and strong analytical skills to interpret digital media data and visualize insights clearly.
Expertise in integrating AI-powered analytics within social marketing measurement and insights.
Experienced in working closely with diverse teams including Product, Sales, Creative, and Legal to influence product positioning and content strategy based on data.
Skilled in managing agency partnerships and developing standardized playbooks for social insights across regional teams.