Social Marketing Insights & Strategy Manager
Oliver Wyman (company site, opens in a new tab)GurugramOn-siteDirect career pageEst. 12–22 LPA
Posted on 11 Sept
Reach people at Oliver Wyman
People at this company you can reach
Log in to see who works here
Create a free account or log in to see the people at Oliver Wyman you could write to:
- Recruiters & HR
- People in this function
- Work addresses
Your match
Against your primary resume
Log in to see your match score
Create a free account or log in to unlock your CV match score across:
- Role fit
- Experience
- Industry relevance
Protocol Intelligence
How competitive this role is
Competition
Background fit
Strictness
Log in to see why each signal reads the way it does.
Job description
Structured overview of role & requirements
About This Role
- Lead measurement frameworks and deliver actionable insights from complex social data for Google India’s products including Search, Pixel, and Gemini.
- Develop and manage AI-powered social listening workflows to monitor brand sentiment, competitive landscape, and cultural trends in real time.
- Drive cross-functional collaboration by translating data into strategic narratives and managing agency relationships and playbooks for measurement and insights.
Minimum Requirements
- Experience Required: Not explicitly mentioned in the JD.
- Proficiency in social listening and analytics tools such as Brandwatch, Sprinklr, Google Analytics, Rival IQ, Facebook Insights, and Google Ads.
- Deep knowledge of social media platforms including YouTube, Instagram, X (Twitter), Facebook, and LinkedIn, with expertise in their metrics and measurement nuances.
- Ability to build AI-first workflows and strong analytical skills to interpret digital media data and visualize insights clearly.
Ideal Candidate Profile
- Expertise in integrating AI-powered analytics within social marketing measurement and insights.
- Experienced in working closely with diverse teams including Product, Sales, Creative, and Legal to influence product positioning and content strategy based on data.
- Skilled in managing agency partnerships and developing standardized playbooks for social insights across regional teams.