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Tier-1 brand, generalist communications role, metro location, and broad skills create high candidate competition.
Communications skills are transferable across industries, though CPG brand experience is preferred.
MBA/postgraduate plus minimum two years and communications background creates moderately strict shortlisting.
Lead development and execution of corporate and brand communication strategies to enhance P&G's reputation and brand visibility in India.
Manage external transparency, media and influencer relations, digital and social media engagement, and crisis communication plans.
Drive ESG communication, community engagement, innovate using Generative AI tools, and oversee content creation and strategic enterprise-wide communications.
MBA or Postgraduate degree in Communication or Digital Marketing, with a bachelor's in Communications, Marketing, Business Administration, or related field.
Minimum 2 years of relevant experience in corporate and brand communications.
Strong verbal and written communication skills mandated.
Job location: Mumbai General Office.
Experienced in strategic communication leadership with ability to align initiatives to business objectives and market trends.
Proficient in digital/social media trends, influencer marketing, reputation management, and crisis communication.
Capable of leveraging new communication technologies like Generative AI and managing agency and stakeholder collaborations effectively.