Marketing Executive - Pune
Drishti IAS (company site, opens in a new tab)PuneOn-siteDirect career pageEst. 2.5–4.5 LPA
Posted on 10 Sept
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Job description
Structured overview of role & requirements
About This Role
- Own and execute all local marketing and promotional activities for the assigned Drishti IAS Centre, including ATL and BTL campaigns.
- Achieve monthly targets for qualified leads and student walk-ins through effective campaign execution and event management.
- Coordinate closely with Delhi Head Office marketing team for campaign plans, approvals, reporting, and market intelligence sharing.
Minimum Requirements
- Bachelor's degree in Marketing, Management, or related field (graduates with relevant experience can apply).
- Basic understanding of marketing activities, promotions, event execution, and coordination of ATL & BTL campaigns.
- Experience Required: Not explicitly mentioned in the JD.
- Basic proficiency in MS Office and exposure to social media or CRM tools.
Ideal Candidate Profile
- Candidate skilled in local campaign execution with the ability to independently manage vendor relationships and budgets.
- Familiarity or awareness of the UPSC/State PCS competitive exam ecosystem is a plus.
- Detail-oriented with strong organizational and reporting abilities to support performance monitoring and data-driven decision making.