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Specialized partner-marketing role at a hyper-growth startup with visible partners, yielding moderate competition.
Strongly favors candidates with partner-marketing and enterprise tech experience, limiting cross-industry transferability.
Requires 8+ years, partner-marketing expertise, MDF/co-op and cross-functional execution, so shortlisting is strict.
Own and define partner marketing strategy across technology, consulting, and GSI partners, prioritizing partnerships and managing partner marketing budget including MDF/co-op programs.
Design and execute joint go-to-market campaigns targeting enterprise customer acquisition and senior decision-makers, developing joint value propositions.
Build partner enablement content and scalable program frameworks; track, report, and optimize partner marketing performance and represent Skan AI in partner events and executive briefings.
8+ years of marketing experience with senior ownership in partner or alliance marketing strategy.
Experience working with major technology infrastructure partners (e.g., NVIDIA, Microsoft, AWS), consulting firms, and GSIs (e.g., Wipro, Accenture, Capgemini).
Strong understanding of enterprise buyer journeys and C-level targeting in marketing programs.
Work Experience Required: 8+ years in relevant partner marketing roles.
Experienced in building partner marketing functions from the ground up, including strategy setting and negotiation of co-marketing investments.
Demonstrates ability to manage complex, cross-functional initiatives involving multiple external stakeholders and internal teams.
Proven track record of creating partner marketing content and managing partner enablement portals or PRMs.