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Mid-level generalist role in metro with broad digital skills and OTA expertise increases candidate competition.
Role requires hospitality-specific OTA and hotel channel knowledge, but core digital marketing skills are transferable.
Explicit 3–5 years requirement plus domain and technical digital marketing skills make shortlisting moderately strict.
Accountable for driving revenue across all hotel streams (Rooms, F&B, MICE, Spa, ancillaries) through tactical digital efforts.
Manage hotel websites, OTAs, CRM, digital marketing, and social media campaigns to ensure aligned digital strategies with revenue goals.
Analyze and report on digital platform performance and optimize online engagement and visibility.
Bachelor's degree in Marketing, Business, Hospitality Management, or related field.
3-5 years of proven experience in e-commerce, digital marketing, or a similar role, preferably within hospitality or related industries.
Strong understanding of SEO, SEM, online marketing strategies, and proficiency in web analytics tools (e.g., Google Analytics) and CMS.
Fluent English speaker and eligible to work at the hotel location.
Experienced in managing digital strategies specifically for hotel or hospitality revenue streams, including OTA and direct booking platforms.
Skilled in coordinating multi-channel digital marketing campaigns with cross-functional teams to drive measurable revenue impact.
Comfortable handling luxury clientele communications and managing online reputation in a fast-paced environment.