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Strong Tier-1 pharma brand and common territory title, but senior level and non-metro location moderate competition.
Pharma HCP expertise and digital P&L experience limit cross-industry transferability.
Mandatory 8+ years and people-management responsibilities create moderate filtering.
Own and execute omnichannel activation plans with a digital-first approach targeting HCPs and Mega Brands.
Analyze campaign results and develop improvement strategies to optimize outcomes and digital content consumption.
Manage service providers, educate teams on digital KPIs, collaborate cross-functionally, and lead talent evaluation and performance management.
Graduate degree, preferably in Math or IT.
8+ years of overall work experience.
Experience with digital media strategy and marketing analytics is desired but not strictly mandatory.
Not explicitly mentioned: notice period or strict location requirements.
Experience with Digital P&L ownership in pharma or related industries such as FMCG, Banking, or Consumer Health.
Strong analytical, presentation, and communication skills with a focus on transforming insights into actionable marketing strategies.
Comfortable working cross-functionally and managing teams to deliver digital marketing objectives.