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Popular mid-level marketing title, metro location, broad skillset, and 3–6 year target increase competition.
Core digital marketing skills transfer across industries, but B2B SaaS preference increases domain specificity.
Explicit 4+ years requirement and specific B2B lead-generation expertise raise filter rigidity moderately.
Lead and execute end-to-end digital marketing strategies to drive brand awareness, qualified lead generation, and business growth.
Build and optimize scalable outbound marketing campaigns including email, LinkedIn, WhatsApp, webinars, and marketing automation.
Manage content strategy and digital campaigns across multiple platforms, coordinating with agencies to enhance marketing ROI.
Minimum 4 years of experience in Digital Marketing, Growth Marketing, or B2B Marketing.
Experience with lead generation, digital marketing, content marketing, and marketing automation.
Location requirement: Based in Mumbai.
Experience managing agencies and coordinating cross-functional teams.
Proven ability to develop and execute comprehensive marketing strategies aligned with business objectives.
Strong background in B2B software, SaaS, ERP, or technology sector marketing.
Analytical and project management skills with experience optimizing multi-channel marketing campaigns.