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Tier-1 brand, metro location, general technical architect title, and broad skill requirements increase competition.
Skills specialized to MarTech platforms and marketing data models, moderately transferable across industries.
Requires specific Adobe AEP/AJO and database/platform expertise but no explicit years, so moderate filtering.
Lead design and implementation of MarTech platform solutions, focusing on Adobe Experience Platform (AEP) and Adobe Journey Optimizer (AJO).
Develop and manage marketing database design, querying, and data integration supporting campaign objectives aligned with complex data models like XDM.
Collaborate across business and technology teams to optimize customer journey personalization and advocate best practices in solution improvements.
Experience required in digital marketing platforms, specifically Adobe Experience Platform (AEP) and Adobe Journey Optimizer (AJO).
Strong expertise in SQL, Oracle, Teradata, or similar database technologies with experience in marketing database design.
Proficient in logical programming using JavaScript, Python, PHP or similar, plus HTML/CSS skills.
Work Experience Required: Not explicitly mentioned in the JD.
Experienced in marketing technology implementations bridging business strategy and technical solutions in enterprise environments.
Skilled in handling complex data models (preferably XDM) with ability to translate them into marketing campaign requirements.
Comfortable managing stakeholder communication and coordinating implementations involving diverse teams and business units.