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Mid-level Chennai demand-gen role with common skillset and moderate brand, resulting in medium competition.
Requires B2B SaaS demand-gen, SalesLoft and Salesforce experience so moderately industry-specific.
Explicit 3–5 years, AI-native requirement, and SalesLoft/Salesforce skills raise strictness to high.
Own the end-to-end operational workflow for demand generation campaigns, converting plans and target lists into Sales Loft sequences for sales reps.
Leverage advanced AI tools to automate and streamline campaign execution workflow, maximizing efficiency and speed.
Monitor and report on campaign execution, rep compliance, coverage, and activity to ensure discipline and scalable outbound pipeline delivery.
3–5 years experience in demand generation operations, marketing operations, sales operations, or campaign/sequence execution in B2B technology or SaaS.
Hands-on experience building and deploying sequences in Sales Loft or similar platforms; familiarity with Salesforce and HubSpot required.
Strong project management skills coordinating complex, multi-stream programs across distributed teams and time zones.
Bachelor’s degree in Marketing or related field strongly recommended.
AI-native demand generation expert with proven experience deploying AI-enhanced workflows in fast-paced B2B tech environments.
Disciplined program operator who can build, deploy, track adoption, and enforce compliance on tooling and sequences.
Experienced in pod/segment-based go-to-market models and familiar with intent-data platforms (e.g., Intentsify) and ABM programs.