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Remote, mid-level generalist marketing role with broad platform requirements increases applicant competition.
Platform-specific creator relationships and Indonesian market focus limit transferability moderately.
Explicit 2–6 years plus platform, creator-network, and ROI tracking requirements impose moderate filtering.
Identify, vet, negotiate, and onboard micro and macro influencers across Indonesia, focusing on gaming, tech, lifestyle, and mobile app niches.
Develop and execute end-to-end influencer campaigns aligned with brand KPIs and budgets, including campaign tracking and performance reporting.
Build and maintain segmented creator databases and collaborate with design, content, and analytics teams to optimize campaigns for ROI and conversion.
2 to 6 years of relevant work experience in influencer marketing or related fields.
Proficiency in influencer sourcing, TikTok Analytics, Instagram Insights, CRM tools like Asana, Notion, or Airtable.
Strong skills in campaign ROI tracking, influencer negotiation, and content brief writing.
Must be able to work 100% remotely from Indonesia or beyond (location flexible).
Experience working specifically with Indonesian influencer market and social platforms like TikTok, Instagram, and YouTube Shorts.
Background in or familiarity with gaming, tech, lifestyle, or mobile app sectors relevant to influencer marketing.
Operates with strong data-driven decision making, comfortable negotiating contracts and optimizing campaigns based on KPI tracking and performance analytics.