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Mid-level Bangalore GTM partnerships role with broad commercial skills but industry specialization reduces applicant density.
Requires specific AdTech identity and data licensing expertise, limiting cross-industry transferability.
Explicit 6–10 years requirement, mandatory AdTech/identity expertise, and US-hours availability create strict shortlisting filters.
Lead commercialization and go-to-market strategies for the Identity Graph platform and related data products, including launch planning and pricing.
Manage vendor and partner relationships end-to-end, including onboarding, contract negotiation, performance monitoring, and quarterly business reviews.
Coordinate cross-functionally with Product, Engineering, Legal, Finance, Procurement, Sales, and Customer Success to ensure successful product launches and partner integrations.
6–10 years experience in Go-to-Market, Strategic Partnerships, Business Development, Product Operations, Commercial Product Management, or related roles.
Proven background in AdTech, MarTech, Identity, Data, Digital Advertising, or Marketing Technology sectors.
Experience negotiating commercial agreements (MSAs, SOWs, NDAs, pricing, SLAs) and managing vendor relationships.
Must be willing and able to work during US business hours (approx. 5:30pm to 2:30am IST).
Strong expertise in identity resolution, audience data, measurement, data licensing, programmatic advertising, and related AdTech/MarTech domains.
Experience working with complex commercial contracts and collaborating closely with Legal, Finance, Procurement, and technical teams.
Ability to operate strategically across multiple stakeholders and time zones for global partner launches and data product commercializations.