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Remote, mid-level marketing role with generalist growth expectations attracts moderate applicant competition.
Creator-network experience and market-specific audience understanding matter, though skills transfer across consumer internet and D2C.
Explicit 4+ years of hands-on influencer marketing and measurable campaign performance required, but no rigid certifications.
Own the end-to-end influencer marketing strategy across India and international markets, including creator discovery, negotiation, onboarding, campaign execution, and performance tracking.
Drive campaign KPIs such as qualified leads/registrations, CPL/CPA, conversion rate, ROAS/revenue, and creator-level performance to ensure scalable growth.
Develop and optimize creator pipelines, relationships with creators and agencies, and scalable processes for outreach, negotiation, tracking, and reporting.
Minimum 4+ years hands-on experience in Influencer Marketing, Creator Partnerships, or closely related performance marketing role.
Experience managing creator campaigns at scale including negotiation, execution, and performance analytics.
Based internationally or Indian with extensive hands-on experience in global creator markets and ability to operate across India and international markets.
Work Experience Required: 4+ years Influencer Marketing or related performance marketing experience.
Proven ability to independently manage influencer marketing campaigns end-to-end with strong analytical skills including attribution and campaign-level decision making.
Experience working in fast-paced, high-ownership environments with multiple concurrent campaigns and stakeholders including Growth, Content, Product, and Sales.
Background in EdTech, SaaS, Consumer Internet, D2C, or other performance-driven digital businesses with success driving measurable acquisition or revenue via creators.