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Remote role, generalist marketing title, and 3+ years requirement increase applicant competition.
Marketing content and copywriting skills are broadly transferable across industries.
Explicit 3+ years requirement, mandatory portfolio samples, and B2B/SaaS preference raise screening strictness.
Own and develop HIKINEX's brand voice and written communication across all customer touchpoints.
Create and maintain high-quality marketing and product content including website copy, email campaigns, social media, presentations, and training materials.
Collaborate closely with cross-functional teams and use AI tools to enhance content research, writing, editing, and consistency.
Minimum 3 years experience in content marketing, copywriting, or brand strategy.
Experience writing for B2B companies; experience with SaaS, technology, recruiting, or software preferred.
Proficiency in content strategy, brand messaging, B2B copywriting, and storytelling skills.
Comfortable using AI tools (ChatGPT, Claude, Perplexity, Grammarly AI, NotebookLM, Canva AI) to improve content production.
Strategic thinker who simplifies complex ideas into compelling, clear stories that drive business growth.
Experience working collaboratively across multiple departments, including marketing, design, and leadership.
Demonstrated ability to apply marketing psychology and customer insight into messaging and content strategy.