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Remote role, mid-level product marketing title, and generalist go-to-market skills increase applicant competition.
Core product marketing skills transfer across industries but HCM/SaaS domain preference makes background fit moderately sensitive.
Explicit 3+ years, mandatory product marketing experience and specific marketing tools create moderate shortlisting strictness.
Own product marketing messaging and positioning for Netchex’s HCM and payroll product suite to translate features into clear customer value.
Develop and execute go-to-market plans including sales enablement content, customer communications, and launch activities for new features.
Manage marketing tools and campaigns hands-on (HubSpot, Userflow), ensuring timely, consistent communication and employing AI tools to enhance efficiency.
3+ years in product marketing or closely related role with product marketing exposure.
Bachelor’s degree in Marketing, Business, Communications, or equivalent experience.
Experience managing marketing/lifecycle tools like HubSpot and in-app messaging platforms.
Work Experience Required: 3+ years in product marketing or related fields.
Able to translate technical product details into clear market-facing messaging suitable for multiple audiences (sales, customers, internal).
Comfortable working hands-on in marketing automation tools, managing recurring communications and multiple requests independently.
Experience or strong interest in leveraging AI tools strategically to improve marketing productivity and content quality.