Analyst, Specialist Campaign Management, Transformation and Data
DBS Bank (company site, opens in a new tab)7–10 yrsMumbaiOn-siteDirect career pageEst. 12–20 LPA
Posted on 7 Sept
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Job description
Structured overview of role & requirements
About This Role
- Serve as the single point of contact (SPOC) for Customer Communications for Marketing/Product teams within Consumer Banking.
- Execute planned marketing campaigns ensuring adherence to Campaign ToR with zero error rate and timely delivery.
- Utilize data-driven marketing platform features (e.g., HCL UNICA) to design, build, QA, and execute campaigns aligning with business targets.
Minimum Requirements
- 7 to 10 years of relevant work experience.
- Bachelor's or postgraduate degree in Computer Science or IT preferred.
- Hands-on experience with at least one Enterprise Marketing tool; HCL UNICA experience is mandatory.
- Proficiency in SQL for data analysis and customer identification using relational databases.
Ideal Candidate Profile
- Experienced with enterprise marketing tools and campaign operations in a banking or financial services environment.
- Able to manage multiple priority tasks and work in an agile, collaborative setting with minimal supervision.
- Familiar with Big Data systems and product business knowledge is beneficial but not mandatory.