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Tier-1 brand, metro location, and mid-level generalist marketing role increase candidate competition.
Requires retail banking marketing experience, reducing cross-industry transferability.
Explicit 6-10 years, mandatory retail banking marketing experience, and PM skills tighten shortlisting.
Oversee marketing campaign design and execution in partnership with internal teams to meet business goals, ensuring channel integrity and risk mitigation.
Collaborate with business partners to drive acquisition growth and customer engagement through campaign execution and analytics-based decision making.
Manage issue resolution, marketing budget reconciliation, invoice processing, and internal legal and creative review approvals for campaigns.
6-10 years of experience in Marketing within retail banking or financial services industry.
Bachelor’s degree required; Master’s degree preferred.
Advanced project management skills and attention to detail.
Work Experience Required: 6-10 years in relevant domain.
Experienced in handling complex marketing program management in financial services with strategic impact across business functions.
Operates effectively in fast-paced, deadline-driven environments and manages multiple concurrent projects.
Demonstrates strong communication, analytical decision making, and issue resolution capabilities informed by commercial and compliance considerations.