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Tier-1 brand and Mumbai metro increase candidate density, but niche Adobe Analytics specialization limits competition.
Specialized Adobe Analytics and regulatory measurement increase industry fit sensitivity, though digital analytics skills remain transferable.
Requires Adobe Analytics/CJA expertise, tracking implementation, governance and privacy compliance, enforcing strict technical filters.
Lead design, development, and optimisation of digital analytics solutions using Adobe Analytics and Adobe Customer Journey Analytics.
Own and maintain digital tracking frameworks, including event tracking strategies, Adobe Tags implementation, and data quality assurance.
Partner with marketing and business stakeholders to build measurement frameworks, deliver campaign and customer journey insights, and drive actionable business recommendations.
Expertise in Adobe Analytics, Adobe Customer Journey Analytics, and digital tracking implementations.
Experience managing data governance, compliance with privacy standards, and analytics QA processes.
Ability to translate stakeholder requirements into analytics solutions and reporting.
Work Experience Required: Not explicitly mentioned in the JD.
Experienced in end-to-end digital analytics operations including tracking strategy, implementation, and optimisation in complex digital environments.
Capable of partnering across marketing and business units to define and deliver measurement frameworks and actionable insights.
Skilled in governance and compliance with regulatory and privacy standards within digital analytics functions.