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Tier-1 brand, mid-level generalist marketing role, metro location, and broad partner skills drive high competition.
Requires partner-marketing and SaaS channel experience, limiting cross-industry transferability.
Explicit 5+ years requirement and mandatory partner-marketing experience make shortlisting highly strict.
Own and execute the APAC partner marketing strategy, focusing on strategic partners to drive market awareness, demand generation, and pipeline acceleration.
Develop and manage joint marketing plans aligned with partner sales to support revenue growth and deliver measurable impact against regional objectives.
Manage APAC partner marketing programs across various channels and maintain alignment between Partner Sales and Marketing stakeholders, including budget management.
Minimum 5 years of partner marketing experience in software, SaaS, cloud, or technology sectors.
Experience working with VARs, TSDs, GSIs, and BPOs within partner-led go-to-market models.
Strong knowledge of demand generation, B2B sales cycles, lead generation, and pipeline creation/acceleration.
Willingness to travel approximately 30% across APAC.
Experienced in collaborating across sales, partner, and marketing teams in a multinational, fast-paced environment with complex stakeholder landscapes.
Proven track record of developing and executing joint partner marketing plans that drive measurable pipeline and revenue growth in APAC.
Strategic thinker with strong commercial acumen and program management capability to lead cross-functional initiatives and influence diverse stakeholders.