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Generalist program title plus metro hiring and employer brand produce moderate applicant competition.
High because insurance-specific underwriting, regulatory compliance, and distribution channel experience are required.
High due to regulated insurance requirements and strong domain-specific product, compliance, and partner-management needs.
Own and execute multi-channel program roadmaps for cross-sell, up-sell, digital, and partner channels to drive protection and annuity business growth.
Lead funnel performance management across digital assets including acquisition, payment, and e-issuance; optimize channel orchestration to maximize conversion and persistency.
Manage partner relationships, negotiate commercials and SLAs, drive regulatory compliance, and lead enablement activities to ensure program delivery and operational excellence.
Work Experience Required: Not explicitly mentioned in the JD
Mandatory Skills: Program management with cross-functional coordination, digital funnel optimization, data-driven marketing techniques, and regulatory compliance in financial services.
Location Requirement: As per requirement (Not explicitly specified)
Degree/Qualification: Not explicitly mentioned in the JD
Experienced in driving multi-channel marketing programs in the financial services domain, especially in protection and annuity products.
Proficient in managing digital marketing funnels, martech stack utilization, and performance governance with a focus on conversion improvement and customer retention.
Skilled negotiator and partner coordinator with experience in setting up operational controls, compliance frameworks, and agent enablement programs.