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Mid-level generalist digital media role in Bangalore with common skills and metro location, resulting in high competition.
Digital media and campaign skills are highly transferable across industries; ecommerce knowledge helpful but not essential.
Explicit 5+ years and platform experience required, but broad skills allow flexibility.
Manage end-to-end digital media campaigns including planning, execution, launch, and performance monitoring to drive awareness, engagement, and conversion.
Coordinate cross-functional teams and stakeholders to ensure on-time campaign deliverables, quality execution, and rapid issue resolution.
Drive media strategy validation, landing page optimization, and operational excellence using digital media and workflow tools (e.g., DV360, Meta, GAM).
Bachelor's degree in Marketing, Advertising, Business, Economics, Analytics, or related field.
5+ years of experience in digital media, advertising, marketing, campaign management, or media planning.
Experience with digital marketing or media campaigns planning, execution, optimization, and stakeholder coordination.
Proficiency with Microsoft Excel, PowerPoint, and business reporting tools.
Experienced in managing complex, omnichannel digital media campaigns with strategic and analytical decision-making skills.
Strong campaign lifecycle and workflow management, risk mitigation, and execution discipline in fast-paced environments.
Familiarity with ecommerce, digital merchandising, landing page optimization, guest experience best practices, and data-driven marketing approaches.